Deregulation & Open Skies

Two Airline Policy: Deregulation

Explore the concluding chapter of Australia’s regulated duopoly — tracing how wide-body asset integration, labor disputes, and deregulation unsealed the skies to merge TAA into Qantas.

Red Tape

Need for Deregulation

By the mid‑1970s, it was becoming clear that the tightly controlled Two Airline Policy, which had once provided stability, was now limiting growth and flexibility in Australian aviation. Passenger numbers were rising, aircraft movements were increasing, and major airports such as Sydney and Melbourne were facing congestion and slot constraints.

The Airlines Agreement Act 1981 and related reforms marginally relaxed aspects of the policy. While the basic two‑airline structure remained, the Government began to explore more flexible arrangements to cope with increasing demand, new aircraft types and the growing interaction between domestic and international services.

Under a newer, more liberal approach sometimes described as an “open skies” philosophy in domestic planning, TAA was finally able to introduce the wide‑body Airbus A300B4 into service in October 1981. This was a major breakthrough in the restrictions that had previously limited aircraft choice under the Two Airline Policy.

The A300B4 was revolutionary for the Australian domestic market — a twin‑engine, twin‑aisle wide‑body aircraft designed for short‑ to medium‑haul operations. It offered significantly more capacity than earlier narrow‑body types and allowed TAA to meet growing demand on the busy East Coast trunk routes and services to Perth.

The A300B4 could also carry substantial freight in its lower deck. Because its cargo holds were compatible with standard container systems used on Boeing 747s, overseas airlines could negotiate freight interline and on‑carriage agreements with TAA. This generated valuable additional revenue and integrated TAA more closely into global freight networks.

Around the same time, Ansett selected the Boeing 767 as its wide‑body aircraft of choice. The 767 and A300 became the new flagships of the two‑airline domestic system, symbolising a gradual shift away from the rigid constraints of the earlier policy.

In 1986, Trans‑Australia Airlines was controversially rebranded as Australian Airlines. Although the ownership and core operations remained the same, the familiar “Fly the Friendly Way” image was replaced with a more corporate identity, signalling that the airline was being prepared for a future in which government ownership would no longer be guaranteed.

By the late 1980s, it was widely accepted that the Two Airline Policy had outlived its usefulness. Economic reforms across many sectors, combined with growing public expectations of competition and choice, made a fully regulated duopoly increasingly difficult to justify.

The situation came to a head during the 1989 Australian pilots’ dispute, when the mass resignation of airline pilots and the use of replacement crews forced a complete re‑examination of how the industry was structured and regulated. The dispute accelerated changes that were already underway and hastened the move towards full deregulation.

Deregulation — TAA Airbus A300
Deregulation — TAA Airbus A300
Deregulation — Ansett Boeing 767
Deregulation — Ansett Boeing 767
Deregulation — Australian Airlines Airbus A300
Deregulation — Australian Airlines Airbus A300

QANTAS Merger

The End of TAA and Industry Changes

The early 1990s marked the final chapter for TAA/Australian Airlines as a separate entity. As part of broader micro‑economic reforms, the Australian Government decided that the national flag carrier and the domestic trunk‑route airline should be combined and then privatised.

In 1992, Qantas Airways and Australian Airlines were merged into a single organisation. This new structure combined Qantas’s international network with Australian’s extensive domestic routes, creating a unified national carrier.

The merged airline was then prepared for privatisation. In 1993, the Commonwealth Government sold a majority stake in Qantas to private investors, with British Airways acquiring a significant shareholding at the time. The new branding emphasised “QANTAS – The Australian Airline,” reflecting both its international role and its absorption of TAA/Australian Airlines’ domestic heritage.

Ansett, by then operating as a privately owned consortium, initially remained a strong competitor in the deregulated environment. It continued to expand its fleet and network, and for a time the post‑Two Airline era appeared to offer a healthy duopoly based on commercial rather than legislative foundations.

However, less than a decade after TAA’s identity disappeared into Qantas, Ansett collapsed in 2001 following a series of ownership changes, financial difficulties and strategic missteps. Its sudden grounding left a major gap in the domestic market and marked the end of the long‑running TAA/Ansett rivalry that had defined Australian aviation for nearly half a century.

With the demise of Ansett and the earlier end of the Two Airline Policy, the skies over Australia were finally free from the extensive controls that had once made the country’s aviation system unique. New carriers, new business models and new forms of competition emerged in the years that followed.

Deregulation — Qantas 737-800, the post-merger era.
Deregulation — Qantas 737-800, the post-merger era.

Deregulation

Open Skies Policy

In parallel with domestic reforms, Australia began negotiating Open Skies and liberal air services agreements with other countries. These agreements granted airlines greater freedom to operate services between Australia and foreign destinations, and in some cases to continue onward to third countries.

Open Skies arrangements reduced many of the traditional barriers to competition in international aviation, such as strict capacity limits and designated‑carrier monopolies. While these agreements primarily affected international routes, they reflected the same broader policy shift that was transforming the domestic market.

In 1990, Compass Airlines applied for and received approval to enter the Australian domestic market, becoming the first serious challenger to the long‑standing TAA/Ansett duopoly. Compass was structured as a low‑fare, no‑frills carrier, aiming to stimulate demand by offering significantly cheaper fares on major trunk routes.

Under the old Two Airline Policy, such an entrant would have been legally impossible. The policy had explicitly prevented new airlines from operating on the main capital‑city routes. With deregulation, those barriers were removed, and Compass became a symbol of the new competitive era.

Compass Airlines (often referred to as Compass Mk I) was founded by Bryan Grey, former General Manager of East‑West Airlines. East‑West, based in regional New South Wales, had previously attempted to challenge the Ansett/Australian Airlines duopoly by offering lower fares, but was constrained by regulations that prevented it from operating direct services between major capitals.

Because it was not permitted to fly direct trunk‑route services, East‑West had been forced to route flights via regional centres, adding time and complexity for passengers. Eventually, East‑West Airlines was taken over by Ansett, reinforcing the old two‑airline structure.

Compass itself would later encounter financial and regulatory difficulties and cease operations, but its brief existence demonstrated that the era of tightly controlled two‑airline dominance was over. In the years that followed, other carriers — including Virgin Blue (later Virgin Australia) and Jetstar — would enter the market, reshaping Australian aviation once again.